Stakeholder Analysis and Engagement

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Stakeholder Analysis and Engagement
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Introduction

Stakeholder analysis is the activity of identifying those groups or individuals who may be affected by an initiative or who share a common business need and analyzing them to determine the impact for each stakeholder and an appropriate engagement or communication plan to ensure the project solution is delivered and accepted.

This stakeholder analysis training teaches students to consider all of the stakeholder characteristics before deciding on appropriate deliverables and producing an analysis work plan. Developing a stakeholder engagement and communication plan will prevent major problems by ensuring that all of the appropriate stakeholders are involved and the requirements will be analyzed and presented using the most effective communication approaches. During class students are presented the Stakeholder Analysis Worksheet and are given guidelines for their stakeholder analysis efforts.

Objectives

  • Define the steps in Stakeholder Analysis
  • Identify all stakeholders impacted by a project
  • Assess concerns for each stakeholder
  • Develop a communication plan for each stakeholder based on their needs and unique characteristics

Student Profile

Program, project directors, business analysts and, in general, anyone who has responsibility for managing the participation of those interested in a project.

Prerequisites

There are no prerequisites to attend this course.

Course Materials

Each student will receive a copy of the course documentation prepared by Netmind.

Methodology

Engaging and interactive face-to-face course. Our instructors teach all course materials using the demonstrative method; the participants learn new concepts through exercises and real application practices.

Certification

This course is included in our Business Analysis Certification Program. By attending this course, students earn credit towards the BA Associate and BA Certified certifications, as well as credit towards the Analysis Planning Badge.

Additionally, students will earn 7 credit hours for their attendance.

Accreditation

A certificate of attendance will be issued to students who attend the course for at least 75% of the duration.

Course Outline

  1. Introduction
    1. What is Stakeholder Analysis
    2. Why plan for stakeholder interactions?
  2. Identification of Stakeholders
    1. Assess the project sponsor
    2. Identify both primary and secondary stakeholders
      1. Searching for all stakeholders, not just the obvious ones
    3. Understanding each stakeholder’s area of concern
    4. Documenting stakeholder’s needs
      1. Consider the characteristics of each stakeholder group
  3. Developing a Stakeholder Communication Plan
    1. Determine effective communication practices for each stakeholder group
    2. Is this group providing requirements, using requirements, or supporting the project work?
    3. Which elicitation technique(s) will be most effective?
    4. What requirement presentation format will be most comfortable for this group?
    5. The Stakeholder Analysis Worksheet
    6. When and where will communications with each stakeholder be most effective?
    7. What are the best communication techniques for each stakeholder?
  4. Group Workshop
    1. Identify and analyze the stakeholder groups for an example project and identify the appropriate communication techniques

Public Classes

Currently, we don't have any public sessions of this course scheduled. Please let us know if you are interested in adding a session.

See Public Class Schedule

Course Details

Reference

JJM 507

Duration

1 day

Delivery Mode

Face-to-Face

Certification

BA Certified
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