Design Thinking Fundamentals

Design Thinking is one of most widely known ways today to apply what is traditionally called Human-Centered Innovation (HCI). This type of methodology proposes reversing the chain of creation to start by understanding and empathizing with people who have a need to be solved. Through the 5 stages of the methodology, you will be able to design solutions inspired by what users truly value, involving them throughout the entire process, from researching needs to creating and validating solutions.

 

Upon completion of this course, participants will be able to:

• Learn basic Design Thinking methodology concepts.
• Learn and apply the 5 steps of the Design Thinking methodology.
• Identify and tackle “wicked problems”.
• Apply facilitating techniques in Design Thinking and Creativity sessions.

 

Project managers, analysts with responsibilities in projects, human resources directors, project directors, UX/UI, and, in general, anyone involved in the creation of new products and services.

 

No prerequisites are necessary.

 

Each participant will receive a copy of the course materials prepared by Netmind.

 

Face-to-face, active, and highly participative course. The instructor will introduce the content using a demonstrative approach and participants will assimilate the knowledge through real-world application exercises based on a challenge to be solved.

 

Assessment based on group and/or individual activities. The trainer will provide ongoing feedback, at the end of each activity, and individually to each participant.

 

A Certificate of Attendance for course JJM 271 will be issued only to participants with an attendance above 75%, and a Diploma of Achievement will be awarded if they also pass the assessment test.

 

1. Design Thinking Methodology
   • History of Design Thinking
   • Wicked problems
   • Teamwork skills
   • Phases of the methodology
2. Research
   • Qualitative research for inspiration
   • Design research tools: in-depth interviews
3. Analysis
   • Insight
   • Analysis tools
4. Ideation
   • Ideation in the Design Thinking process
   • Lateral thinking
   • Ideation techniques
5. Prototyping
   • Why do we prototype?
   • Prototyping tools
6. Testing
   • Hypothesis identification
   • Validation and metrics

 

JJM271