Visual Thinking Methodology

Visual Thinking is a methodology that consists of expressing ideas in a visual way through the use of drawing and images. It takes advantage of all the cognitive potential that visualization provides. The contents used combine non-verbal language (images, visual patterns, colors, …) with verbal language (words and text) to allow greater learning and retention of information than with traditional techniques. 

In internal and decision-making meetings, Visual Thinking is a practical way to focus both on problems and find solutions. Furthermore, images allow the audience to more easily achieve a common understanding of complex content.